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A well-balanced long-term strategy with short-term tactics is your key to success in PR!...
Next training: Building Smart Strategies
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    Following the high demand from BPRCA members and beyond for training, the board decided to extend the junior trainingprogramme into a professional BPRCA Academy with 7 à 8 sessions per ...
BPRCA Academy > overview 2016
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This blog is based on an insightful BPRCA-hosted training by Martine Ballegeer – partner at Pitchpoint and author of ‘Advertiser searches agency’....
To PR pitch or not to pitch
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WHO WE ARE ?


The Belgian Public Relations Consultants Association (BPRCA) is a not-for-profit professional association representing a group of core public relations consultancies based in Belgium. The association aims to provide standards of professionalism within the market, allow the sharing of knowledge of best practices, and more broadly represent its members in Belgium.

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Agenda


The Belgian Public Relations Consultants Association (BPRCA) organises events for the professionnal communication. Discover all the event we schedulded.

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Mission Statement


The Belgian Public Relations Consultants Association (BPRCA) is a not-for-profit professional association representing a group of core public relations consultancies based in Belgium. The association aims to provide standards of professionalism within the market.

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Recent News

May 11 2016
#

Next training: Building Smart Strategies

A well-balanced long-term strategy with short-term tactics is your key to success in PR!

Read more
April 26 2016
#

BPRCA Academy > overview 2016

    Following the high demand from BPRCA members and beyond for training, the board decided to extend the junior trainingprogramme into a professional BPRCA Academy with 7 à 8 sessions per year featuring PR practices but also management trainings.   AGENDA TRAININGS 2016   Jan: PR Measurement, Whyte Corporate Affairs, 12h-14h / Lucien Outersgaarde […]

Read more
March 11 2016
#

To PR pitch or not to pitch

This blog is based on an insightful BPRCA-hosted training by Martine Ballegeer – partner at Pitchpoint and author of ‘Advertiser searches agency’.

Read more
March 10 2016
#

JOBS

Please find here some recent PR job openings.

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March 3 2016
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Artikel: Wie gelooft de media nog?

Redacties en adverteerders spelen steeds vaker onder één hoedje, en daar is niet iedereen blij mee.

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February 26 2016
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Training 3: Going Viral

Training 3: Going Viral   Speakers: Raf Weverbergh/Kristien Vermoesen Date: Friday 25/03/2016 Timing: 12h-14h Location: FINN PR, Koolmijnenkaai 62, 1082 Brussels   Virality is one of the most fascinating subjects in PR. What makes some stories and phenomena seem unstoppable, while others – just as interesting, and often more important – step out of the front […]

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February 4 2016
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Training 2: Successful pitching

Succesful pitching   Date: 25/02/16   Content: Based on years of experience Martine Ballegeer successfully advises companies and advertising agencies with the pitching process. She will give valuable insights in the dynamics of the selection, briefing and actual pitching process from the company perspective, including handling of procurement, RFPs and online pitching. This will be illustrated with […]

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January 15 2016
#

1st training of 2016: PR Measurement

Measuring the results of public relations actions remains a delicate issue, with each company and each agency using their own methods and indictors.

Read more
January 11 2016
#

Trainings 2016

Following the high demand from BPRCA members and beyond for training, the board
decided to extend the junior training program into a real professional BPRCA Academy
with 8 sessions per year featuring PR practices but also management trainings.

Read more
January 11 2016
#

Successful PR Summit 2015

  On the 16th of November BPRCA & 3C organised the first Belgian PR Summit. This first successful edition is definitely an encouragement for further activities in our business !   You can find some pictures by simply clicking this link   Please find here also a link to the an article in Mediamarketing by […]

Read more

Recent Events

May 11 2016
Next training: Building Smart Strategies

A well-balanced long-term strategy with short-term tactics is your key to success in PR!

Read more
April 26 2016
BPRCA Academy > overview 2016

    Following the high demand from BPRCA members and beyond for training, the board decided to extend the junior trainingprogramme into a professional BPRCA Academy with 7 à 8 sessions per year featuring PR practices but also management trainings.   AGENDA TRAININGS 2016   Jan: PR Measurement, Whyte Corporate Affairs, 12h-14h / Lucien Outersgaarde […]

Read more
March 10 2016
JOBS

Please find here some recent PR job openings.

Read more
February 26 2016
Training 3: Going Viral

Training 3: Going Viral   Speakers: Raf Weverbergh/Kristien Vermoesen Date: Friday 25/03/2016 Timing: 12h-14h Location: FINN PR, Koolmijnenkaai 62, 1082 Brussels   Virality is one of the most fascinating subjects in PR. What makes some stories and phenomena seem unstoppable, while others – just as interesting, and often more important – step out of the front […]

Read more
February 4 2016
Training 2: Successful pitching

Succesful pitching   Date: 25/02/16   Content: Based on years of experience Martine Ballegeer successfully advises companies and advertising agencies with the pitching process. She will give valuable insights in the dynamics of the selection, briefing and actual pitching process from the company perspective, including handling of procurement, RFPs and online pitching. This will be illustrated with […]

Read more
January 15 2016
1st training of 2016: PR Measurement

Measuring the results of public relations actions remains a delicate issue, with each company and each agency using their own methods and indictors.

Read more
January 11 2016
Trainings 2016

Following the high demand from BPRCA members and beyond for training, the board
decided to extend the junior training program into a real professional BPRCA Academy
with 8 sessions per year featuring PR practices but also management trainings.

Read more
January 11 2016
Successful PR Summit 2015

  On the 16th of November BPRCA & 3C organised the first Belgian PR Summit. This first successful edition is definitely an encouragement for further activities in our business !   You can find some pictures by simply clicking this link   Please find here also a link to the an article in Mediamarketing by […]

Read more
October 1 2015
TRAINING: Succesful Event PR > October 8th

NEXT TRAINING: Successful Event PR   > Anja D’Hondt from Duomedia 08/10/2015 – 12h-14h @ The Egg Barastreet 175, 1070 Brussels   This training will reach proven models and best practices to: – energise trade, conference, award, press or company events – engage visitors and influencers before, during and after the event – generate brand […]

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October 1 2015
PR is Dead

“Trust Me, PR is Dead” By Robert Philips. Here a link to the article in MM Magazine (NL/FR)   PR_IS_DEAD_FR kopie PR_IS_DEAD_NL kopie

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